APT Rovereto: new campaigns with Webperformance
The Rovereto APT, one of our long-term clients, has enstrusted us with the launch of new campaigns in the months of September and October 2013.
In particular, we were commissioned to realise a keyword advertising campaign and a video campaign on Youtube, aimed at the promotion of educational journeys in Rovereto and in the nearby area. The target audience lives in northern and central Italy.
Among the advertised services, in fact, there are the school trips dedicated to art, history and science, organised in collaboration with the Education Departments of the Rovereto museums. One of these educational trips, called “From War to Peace”, is conceived as an itinerary throughout the locations where the main events of the First World War took place .