Brand Awareness & Reputation
Our mission with the Leerdammer website was to increase brand awareness and improve the client’s brand reputation.
Keeping our focus firmly on site users, we developed a more intuitive, user-friendly website layout with a fresher look and attractive concept. We created two new sections with constantly updated content, “Chef’s Suggestions” and “Panino Maps”, to stimulate user involvement and interaction.
This project won us extensive international recognition, as well as a couple of digital design awards:
Css Design Awards: SPECIAL KUDOS prize and two public prizes, UI DESIGN AWARD and UX DESIGN AWARD
22nd Mediastars Awards: branded content promotion category
We’ve also organized drive-to-store campaigns for Leerdammer to boost POS performance during product launches.